Ingram Micro, together with HP ProCurve, worked together and briefed Zzarg to come up with a new global template design for their advertising. The advertising that had been done before was not consistent in its look and feel and the clients felt like they were not getting the best 'bang for their buck' as far as their image was concerned.

A simple. technical looking template was developed with a strong 'retail feel'. We designed a new prodct template as well as a price-point template to cover the type of campaigns they regularly run. We considered the offline-medium as well as above the line and developed a create template for them to electronically mail to their channel.

Ingram Micro and HP ProCurve/Symantec advertisement - double page spread in CRN/ARN. Supporting EDM was (below) emailed to partners.